SOCIAL MEDIA COORDINATOR (REQ 3857)

South Peninsula Hospital is looking for an experienced person to manage its social media presence. This person will be highly skilled in information gathering, sharing and story-telling in a way to create content that is engaging to an online audience. This position is pivotal in managing an online presence that meaningfully connects South Peninsula Hospital to the community it serves.

• Must have a familiarity with Homer, Alaska, and the southern Kenai Peninsula.
• Contractor vs hospital supplied equipment (cell phone) is negotiable. A laptop will be provided. On-site space can be made available as needed.
• This is a temporary, freelance contract that begins as soon as the right candidate is found. It has the potential to be extended or become permanent.

RESPONSIBILITIES:

• Manage South Peninsula Hospital’s social media accounts
• Maintain and expand the hospital’s social media presence
• Plan, write and produce media content including text, images, videos and stories.
• Collaborate with various team members within the organization to develop compelling content
• Create and manage a content library
• Respond to comments, messages and inquiries to provide factual information while maintaining positive customer interactions and sharing helpful, factual information about the hospital
• Efficiently manage deadlines
• Create and adhere to a social content calendar
• Generate reports on social media performance to share with leadership

REQUIRED SKILLS

• Excellent communication skills – the ability to craft engaging copy
• Knowledge of social platforms, especially Facebook and Instagram
• Familiarity with social media analytics
• Basic understanding of photography, videography, and editing
• Works enthusiastically and contributes to a positive work environment.
• Able to take direction, as well as work independently
• Able to work a flexible schedule, as well as occasional evenings & weekends
• Skilled at building and nurturing relationships

KNOWLEDGE AND EXPERIENCE:

• Education: Requires a high school diploma or GED, and a degree or education in marketing, communications, Business, Digital Media or related field.
• Experience:

• Minimum of two (2) years of experience in a professional environment.
  • Prior experience managing a Facebook page.
  • Familiarity with other social media platforms.
  • Photography and videography skills a must.
  • Has good writing and editing skills.
  • Healthcare knowledge not required, but experience in healthcare helpful

ENVIRONMENT:

South Peninsula Hospital is a 22 bed critical access hospital (CAH) with a 28 bed long term care facility and 9 bed Emergency department that operates 24 hours per day. The hospital is located on the southern end of the Kenai Peninsula.  At South Peninsula Hospital, we are more than just a hospital. We are the community’s leading healthcare organization, offering not only the services expected in a small town, like primary care, home health and a nursing home, but also more advanced specialty services, like orthopedics, interventional radiology, pediatric therapy and neurology. And thanks to our outstanding staff, we are a three-time top 100 critical access hospital and score above the state and national average in the Medicare Hospital Compare patient satisfaction and quality scores and Press Ganey Employee Satisfaction Survey. SPH recently obtained a 5 Star Patient Satisfaction rating through CMS (Centers of Medicare & Medicaid Services).

Homer, Alaska, is a small, charming seaside community nestled on the shores of beautiful Kachemak Bay, offering breathtaking views of glaciers, mountains and wildlife. You’ll be impressed with the surrounding school, museums, art galleries, fine dining options and seaside accommodation. If you are looking for community, adventure, culture, scenery or solitude, you'll find all of that and more here!